Are you looking to create a website for your small business, but unsure which website builder aligns with your priorities and needs? Do you want to enable online sales? We’ve conducted in-depth research to identify the top options for small businesses.
Small businesses today require a professional online presence. The appropriate website builder will make this easier and enable the business owner to focus more on core operations. Here are the Best Website Builders for Small Businesses in 2025, which have been reviewed and compared in great detail.
How to Choose Best Website Builders for Small Businesses
Choosing the best website builder for your small business can make a huge difference between an effective online presence and complete failure. There are so many options today, so it makes sense to evaluate most factors to find the perfect fit. Here's a comprehensive guide to finding the right website builder.
Ease of Use
While large companies have development teams, this is probably not the case for your small business. The reason is also that your web builder should also be having a no-code method in which you can set and manage your website even though you know nothing about HTML. Some builders have drag-and-drop capabilities, making creating and customizing your site easy.
Features and Functionality
Assess the features you will need in your business, including eCommerce abilities, SEO tools, and blogging options. Some of the builders include tools designed to streamline your operations
Supports online payments/ecommerce capability
If you're going to sell products or services directly on your website, or at least accept online payments, you want a website builder that supports that and does not charge big transaction fees, which cut into the bottom line.
Integrated Built-in search engine optimization feature
If you would want to reach customers searching for your content on Google and other search engines, then your website builder needs to offer the SEO tools needed to rank.
Customer high quality Support
Good customer support can be invaluable, especially when you encounter issues or have questions while setting up.
If you find some issues, you need support and/or community learning materials to help you get a solution to the problem. Look for platforms that offer multiple support channels, such as live chat, email, or phone support.
Provides additional business and marketing tools
Additional tools are also very helpful to have in your website builder, depending on the needs of your business and how you are marketing. For example, if you rely on appointment bookings, you'll want a builder with an integrated booking feature that can be very helpful. For marketing-focused features, you may want to look for options that include blogging tools, a built-in CRM, marketing automation, and more.
Prioritized Analytics
You will want the facility to track traffic to and from your website, either via the analytics tool that is usually installed or through third-party applications such as Google Analytics.
Pricing Structure
Compare your budget to their pricing plans. Most platforms have free or at least a trial plan, allowing you to test their service before commitment.
Despite these features, your small business may need things other than the above features. But on average, if you seek a website builder meeting these requirements, success will be the basis in the long term.
Top Website Builders for Small Businesses 2025
Wix
Looking to expand your business in the online marketplace and attract many visitors? Want to optimize your website for search engines? It is the ideal website builder for boosting your marketing efforts towards more visibility.
Wix boasts a top-tier suite of feature and marketing tools, including the following:
- Integrated email marketing
- International support of 180 languages with auto-translate
- Keyword tools through an integration of Semrush.
These features help you broaden your reach and promote your site very effectively. All but one of the builders features the tools you'd expect in this category, allowing you to start for free and feature additional tools you may find useful as you get underway. But if you want all features without ads, expect to pay a premium to access all capabilities.
Shopify and other builders you'll review may require installing extra apps to add services such as email marketing. How much time are you willing to spend searching through third-party apps versus having every tool integrated into your dashboard?
Wix's premium options range from $17 to $159 per month billed annually. I recommend the Core plan, which costs $27 per month and has quite a number of benefits, like improved forms that capture leads and improved instant chats, which enhance marketing.
Wix is most praised for its intuitive and rich functionality, making it both very user-friendly and easy to use for anyone, from beginners to veterans.
Odoo website builder
Odoo Website Builder is one of the most flexible tools under the Odoo ERP suite. It makes it a simple process to create or run websites. The drag-and-drop editor with customizable templates can be easily used along with inbuilt SEO tools to present visually stunning and discoverable websites. Every site built using the platform is responsive on mobile for seamless usage on any gadget. The modular architecture of Odoo allows business ventures to begin with the minimum core functionalities and go scale with more modules added at higher levels. While several benefits are there- its open-source flexibility along with active community support are disadvantages also that new users will have to accept limited design options if he or she choose Community Version, as well as the product requires quite a steep learning curve before one can actually implement or use it for effective applications.
Though the Community Version is free, it does not start at less than about $19.90 per month per user in the case of the Enterprise Version. Altogether, Odoo is a great option for small and medium-sized businesses that are looking for an integrated website management solution with other operational needs.
Shopify
Suppose your small business website focuses on presenting products and selling to visitors. In that case, you should have an excellent eCommerce website builder that comes equipped with all the sales tools, including inventory management and multichannel integration. You might already have a website builder; in this case, you can always upgrade to an eCommerce-friendly plan.
In short, the best sales features on offer are with Shopify. An impressive array of eCommerce tools like abandoned cart recovery, tax calculation, and discount codes makes the solution quite strong for a business wishing to sell online.
However, it might not be ideal if you have only a few products. With complex or growing inventories, features shine. Wix may apply to smaller catalogs; it would need the higher plan to utilize such advanced tools as automated sales tax. Though it may be suitable for small inventories, Shopify features, even in their base plan.
Shopify Pricing Shopify offers a plan for $29 to $299 per month, depending on the features, and a 3-day free trial. The first month is $1 on the Basic plan. This plan is ideal for small businesses that require unlimited products and up to 1,000 inventory locations.
Squarespace
First impressions matter, so a variety of templates, clean design, and good content are all important. If a style is highly valued by your small business, you might like Squarespace.
We especially recommend Squarespace for artist portfolios and creative businesses—or anyone who focuses more on visuals than on eCommerce or advanced backend functionality.
Squarespace uses a particular drag-and-drop editor that features a grid overlay; therefore, it is better to place elements in exactly the right place. It's a bit more rigid, although it's not all that bad, as compared to other builders, while knowing that your design is going to look clean and professional due to the quality templates and design options.
Squarespace Pricing The pricing of Squarespace: Between $16 to $52 per month that charges annually. Its entry plan is just a little bit less expensive than Wix's, but Squarespace has great features for nearly the same price.
Hostinger
Hostinger is a great option for beginners looking to get online quickly and affordably, especially if you’re testing a business idea or starting a side hustle. These include an AI image and text generator, SEO assistant, heatmaps for tracking visitor engagement, and a logo maker, helping new businesses set up and optimize their sites effortlessly. Although it lacks email marketing features, Hostinger’s focus on beginner-friendly, time-saving tools makes it easy to create a polished website without technical expertise.
Also, the current version includes unlimited products in an e-store, and this is always a good reason for enterprises that have large growing stocks.
Hostinger is also offering business website builder plans that include a robust set of ecommerce tools and an array of AI features that may make the building process relatively easy.
Summary of Best Website Builders for Small Businesses 2025
The best website builder can be chosen based on ease of use, features, customization options, price, and support. Wix is often the first choice because of its easy-to-use interface and variety of features, though, for eCommerce purposes, Shopify is the top-rated platform. Odoo provides something that no other company does: a comprehensive business management system that includes website building. The Information would be gathered through user reviews and ratings, hence giving you an informed decision for your small business's online needs. All of them give you a free plan or free trial, which is really good to help you focus on which website building company will best fit your needs.